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AAHAR 2023: Tomar to Inaugurate PBFIA Event Titled ‘Dawn of a Plant Based Age’

Union Minister of Agriculture and Farmers Welfare Narendra Singh Tomar will inaugurate the Plant Based Foods Industry Association (PBFIA) event titled "Dawn of a Plant Based Age" on March 14th at AAHAR 2023 in Hall no. 8, Pragati Maidan, New Delhi.

Shivam Dwivedi
"Dawn of a Plant-Based Age" conference is an important step towards collectively driving initiatives for food and nutritional security.
"Dawn of a Plant-Based Age" conference is an important step towards collectively driving initiatives for food and nutritional security.

The organization 'Right To Protein' has also expressed its support for the initiative. The conference will bring together plant-protein enthusiasts and industry leaders to discuss the importance of India becoming a "Ingredients Hub" for plant-based foods and creating an ecosystem that supports the growth of the plant-based food industry.

Technical discussions on flavour and texture, as well as the role of plant-based dairy innovations, will be held at the event. Dr. Sudhanshu, Secretary of APEDA; Sanoj Jha, Addl. Secretary of MoFPI; Pradeep Singh Kharola, Chairman & Managing Director of ITPO; VK Vidyarthi, General Manager of APEDA; Saurabh Sanyal, Secretary General of Ph.D. Chamber; Gaurav Marya, President of Franchise India; Nitin Verma, Counsellor Agriculture of High Commission of Canada in India; and Ramkumar PS, Regional Commercial Director are among the keynote speakers.

"The goal is to cultivate, develop, and mainstream the plant-based foods industry and to assist India in achieving the Net Zero Carbon Emissions goal by 2070, moving closer to the Sustainable Development Goals," said Sanjay Sethi, Executive Director of PBFIA. The "Dawn of a Plant-Based Age" conference is an important step towards collectively driving initiatives for food and nutritional security. We are thrilled to receive strong support from many industry leaders and initiatives and collaborators, including the health awareness initiative 'Right To Protein'. I encourage both industry and citizens to participate in this critical conversation and contribute to a more sustainable future for all."

The Agricultural and Processed Food Products Export Development Authority (APEDA) and India Trade Promotion Organisation (ITPO) present the conference, which is co-organized by Plant Based Foods Industry Association (PBFIA) and PHD Chamber. The conference is supported by Franchise India and powered by US-SOY, with Ernst & Young as Knowledge Partners, Brenntag as the Principal Sponsor, and ‘Right To Protein’ as a Sponsor. The conference also serves as a warm-up for the upcoming global Soy Month celebrations in April, which aim to eliminate protein deficiency by educating and emphasising the role of soy as a complete protein source.

The Plant Based Foods Industry Association was founded in 2009. Plant Based Foods Industry Association (PBFIA) is an apex, CEO-led body that has 100 members in its first year of existence. PBFIA promotes the development of a robust ecosystem for the plant-based foods industry in India through strategic collaborations, the formation of stakeholder networks, the facilitation of research to improve the sector's capabilities, and the advocacy for positive policymaking and the dissemination of key trends and information in the interests of its members.

'Right To Protein' is a public health awareness initiative that aims to educate citizens on the importance of adequate protein consumption for better nutrition, health, and well-being. The #RightToProtein initiative aims to increase knowledge of various protein sources, both animal and plant protein-based, in order to meet larger nutritional goals.

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